"From Humble Beginnings: Uncovering Subaru's American Roots" In the early days of the automotive industry, a small carmaker from Japan made a bold move to capture the American market. Subaru, known today for its rugged all-wheel-drive vehicles, surprisingly started its journey in the United States with a focus on microcars. These tiny vehicles, often overlooked in the history books, played a crucial role in the company's early success and laid the groundwork for the Subaru brand we know today. As we delve into the archives, we'll explore the fascinating story of how Subaru got its start in America with microcars that defied convention and paved the way for the company's future innovations.


Subaru got its start in America with microcars like this.