"FTC Cracks Down on Dealers' Online Pricing Practices: A New Era of Transparency?" The Federal Trade Commission (FTC) is taking a closer look at the way car dealerships advertise their vehicle prices, both on their own websites and on third-party platforms like Cars.com and CarGurus. In a move aimed at increasing transparency, the FTC is now placing the responsibility for online pricing squarely on the shoulders of dealerships, rather than the vendors themselves. This shift in focus could have significant implications for the way consumers shop for cars online, as dealerships may be forced to reevaluate their pricing strategies to avoid potential penalties. As the FTC continues to scrutinize the auto industry's online practices, one thing is clear: the days of misleading prices and hidden fees may be numbered.
The Federal Trade Commission is watching dealers' advertised vehicle prices and says stores are responsible for their listings on third-party sites. However, vendors such as Cars.com and CarGurus have ...
