As the world's largest and most populous continent, Asia is on the cusp of a major electric vehicle (EV) revolution. A recent survey by Ipsos reveals that the region is poised to become a key battleground for EV manufacturers, with countries like China, Japan, and South Korea already making significant strides in the sector. With governments across the continent implementing policies to encourage the adoption of EVs, the question on everyone's mind is: which companies will emerge as the leaders in this rapidly growing market? From established automakers like Tesla and Toyota to newcomers and startups, the stakes are high as Asia's EV moment finally arrives.
Asia's EV moment is here. The question is who captures it Ipsos