Affordability Crisis Hits the Automotive Industry: Experts Weigh In As the global automotive market continues to grapple with rising production costs, supply chain disruptions, and shifting consumer preferences, affordability has emerged as one of the biggest challenges facing the industry. Automotive News Senior Editor Dan Shine sat down with Executive Analyst Erin Keating to dive into the complex issue, exploring the root causes and potential solutions that could help manufacturers stay competitive in a market where prices are increasingly out of reach for many consumers. With the industry's profitability under threat, Keating's insights offer a crucial perspective on the steps needed to mitigate the affordability crisis and ensure the long-term sustainability of the automotive sector.


Automotive News Senior Editor Dan Shine spoke with Executive Analyst Erin Keating to unpack one of the industry's biggest challenges: affordability.