Luxury automaker Bentley is entering the electric vehicle market with a bold but risky move, launching a high-end SUV priced at $230,000. The company’s foray into EVs comes as the market faces challenges, including supply chain disruptions and shifting consumer demand. Analysts question whether Bentley can justify such a premium price in an uncertain segment dominated by established players. The new model signals the brand’s commitment to electrification, even amid broader industry turbulence.
Bentley Tests Bumpy EV Market With $230,000 SUV WSJ
