Bill Murray returns as the iconic Ghostbuster Venkman in a new Halloween-themed advertisement for Rivian, blending nostalgia with modern electric vehicle promotion. The spot combines classic Ghostbusters humor with the brand’s eco-conscious, high-performance SUVs, appealing to fans of both the franchise and sustainable transportation. Fans of the original film and Rivian’s electric lineup will find the crossover intriguing, while automotive enthusiasts may be curious about how the ad ties into the company’s broader marketing strategy. The ad’s playful tone and star power could make it a standout in this year’s holiday campaign lineup.


Bill Murray Is Venkman for Rivian's New Ghostbusters Halloween Ad  DesignRush