"BMW Hits the Brakes: German Automaker Lowers Profit Expectations Amid Industry Headwinds. In a move that has sent shockwaves through the automotive sector, BMW has confirmed its full-year guidance, significantly scaling back its profit expectations for the year. The luxury carmaker now targets an operating margin for cars of just 1 to 3 percent, a far cry from the 8 to 10 percent range it initially forecast. As the industry grapples with rising production costs, supply chain disruptions, and a slowing global economy, BMW's revised projections are a stark reminder of the challenges facing the world's top automakers."


BMW confirmed its full-year guidance, targeting an operating margin for cars in the range of 1 percent to 3 percent.