Tesla’s strategy of offering its Full Self-Driving (FSD) capability as an add-on purchase bundled with new vehicle orders appears to be driving significant revenue growth for the company. The approach has reportedly led to a surge in demand, with customers increasingly opting for the advanced driver-assistance package alongside their car purchases. Industry analysts suggest this model has helped Tesla accelerate adoption of its autonomous technology while maintaining strong sales momentum. The move highlights how bundling high-margin software with hardware could redefine the electric vehicle market.
Buying FSD With a Car Attached: Tesla's Big Bet is Paying Off Autoguide.com
