Chinese electric vehicle manufacturer BYD has taken its partnership with the world of sports to the next level, signing a deal with French football powerhouse Paris Saint-Germain (PSG) as its new sponsor and mobility partner. Following in the footsteps of Manchester City and Inter Milan, BYD's partnership with PSG marks a significant expansion of the company's presence in European football. As a leading player in the global electric vehicle market, BYD is likely to leverage its partnership with PSG to promote its brand and products to a massive global audience. With this deal, BYD aims to further boost its global reputation and drive growth in the European market, where electric vehicle demand is expected to surge in the coming years.
BYD Becomes PSG’s Sponsor and Mobility Partner, Following Man. City and Inter eletric-vehicles.com