Ottawa’s renewed rebate program has encouraged more buyers to consider battery‑electric and plug‑in hybrid vehicles this year. Despite this push, zero‑emission vehicle adoption across Canada remains far below the peaks seen in 2024. The article examines how the incentive has shifted consumer interest while highlighting the broader market’s slower growth.
Ottawa's revived rebate program has helped buyers warm to battery-electric and plug-in hybrid vehicles this year, but ZEV adoption in Canada continues to tread water well below its 2024 highs.