The Federal Trade Commission has abandoned its legal action against one dealership while escalating its focus on another, accusing it of misleading pricing tactics. The move underscores ongoing regulatory pressure on automotive advertising, as authorities probe whether dealers are violating consumer protection laws. With the case against one business dismissed, attention now turns to whether the agency can prove deceptive practices in its new target. The development highlights broader concerns about transparency in how dealerships market their services.


The Federal Trade Commission dropped its Asbury case but is pursuing Greenway over alleged deceptive pricing, signaling continued scrutiny of dealership advertising practices.