A bold new era for Jaguar has arrived with the debut of its first vehicle from the Type 01 lineup, marking a dramatic shift in design while retaining the brand’s signature performance heritage. The model redefines Jaguar’s aesthetic direction with a striking, modern identity that departs from its traditional styling cues. Under the surface, however, the focus remains on delivering the driving dynamics and engineering excellence that have long defined the brand. Fans of Jaguar’s legacy will find familiar thrills, even as the exterior takes a bold, contemporary turn.
The first car of the new generation of Jaguars is here. The Type 01 is a complete break from the past in terms of style but not performance.