Automotive giants Volkswagen and Subaru are making significant moves in the financial sector. Volkswagen is placing its bets on the Atlas lineup, a crucial model for the company's success in the US market. The Atlas, a mid-size SUV, has been a key player in Volkswagen's efforts to regain its footing in the American market following the diesel emissions scandal. As the company looks to expand its presence in the US, the Atlas lineup is likely to play a pivotal role in its financial future. Meanwhile, Subaru is taking a bold step by launching its own captive finance arm, a move that could give the company greater control over its financing operations and potentially lead to more competitive rates for customers. The launch of Subaru's captive finance arm is a strategic decision aimed at strengthening the company's financial foundation and improving its ability to offer attractive financing options to buyers. With the automotive market becoming increasingly competitive, Subaru's move could be a crucial factor in its bid to maintain its market share.


VW banks on Atlas lineup | Subaru launches captive finance arm (Kellen Walker) ...