Hyundai is expanding its global lineup with over 100 new or refreshed models in the coming years, marking a significant shift in its product strategy. The South Korean automaker is diversifying beyond traditional passenger vehicles, entering untapped segments such as body-on-frame trucks and light commercial vehicles. This move reflects a broader industry trend toward broader vehicle offerings, including utility-focused designs. The announcement signals Hyundai’s push to strengthen its presence in both consumer and commercial markets.
Hyundai will launch 100-plus new or refreshed models globally over the next four years, entering new segments including body-on-frame trucks and light commercial vehicles. The auto industry has ...
