Luxury Automaker Shifts Focus to Main Street. In a surprise move, Lexus has unveiled the TZ, a new electric crossover designed specifically with small-business owners in mind. The sleek and eco-friendly vehicle is touted as a game-changer for entrepreneurs on-the-go, offering ample storage space and a range of innovative features to streamline their daily commutes. As the automotive industry continues to evolve, Lexus' decision to target small-business owners marks a significant shift in the brand's strategy, and could have far-reaching implications for the way companies approach transportation and sustainability.
Ram targets small-business owners | Lexus unveils TZ electric crossover (Kellen Walker) ...