"US Automaker Revives Time-Limited Incentives Amid Tariff Uncertainty. In a bid to boost sales and drive showroom traffic, a major American automaker is dusting off a promotional strategy it employed last year in response to the economic disruption caused by new tariffs. The company's decision to revive time-limited incentives, which include discounts and low-interest financing offers, comes as the ongoing trade tensions continue to impact the automotive industry. With many consumers holding off on major purchases due to economic uncertainty, the automaker is hoping to capitalize on the renewed offers to stimulate demand and stay ahead in a competitive market."
The automaker is bringing back a promotional strategy it used a year ago to drive showroom traffic as new tariffs roiled the economy.