Ford’s six-year dominance in the annual Truck of the Year award has been broken after a new model claimed the top honor. The victory marks the first time since 2017 that a competitor has disrupted the automaker’s consecutive wins in this prestigious category. Industry observers will be watching how Ford responds to the shift, as the award has historically reflected strong sales and consumer preference. The change signals a potential realignment in the highly competitive full-size truck market.
Ford's 6-year winning streak for truck of the year comes to an end Detroit Free Press
