Ford's F-Series, a stalwart of American automotive history and the company's crown jewel, has taken a significant hit in the first quarter of the year. Sales of the F-Series, which includes the iconic F-150, F-250, and F-350 models, plummeted by a staggering 16 percent compared to the same period last year. The decline is a major concern for Ford, as the F-Series has long been the company's top-selling vehicle line and a major contributor to its revenue. Analysts will be closely watching to see if this downturn is a temporary blip or a sign of a larger shift in the market.


Series, Ford’s top-selling vehicle line, tumbled 16 percent in the first quarter.