A major shift in the electric vehicle market has left American consumers in the dark as Genesis, the luxury brand under Hyundai, has announced it will no longer provide specific vehicle recommendations to buyers in the U.S. The company cites a desire to avoid influencing purchasing decisions, marking a departure from its previous practice of suggesting models based on customer needs. This move comes as automakers increasingly focus on personalized sales experiences, though it may leave shoppers navigating the complex EV landscape without direct guidance. The decision raises questions about how brands balance customer assistance with neutrality in an evolving automotive industry.


Genesis Won’t Tell Americans What Car to Buy  FOX40