Honda is set to introduce a rebadged Mitsubishi Triton to its lineup starting in 2028, marking its first major expansion outside China in years. The move comes as the automaker faces declining sales in its largest market, signaling a strategic shift in its global product strategy. By rebranding the Triton—a well-established pickup truck—Honda aims to strengthen its presence in new markets while adapting to shifting consumer demand. The announcement highlights both Honda’s efforts to diversify and Mitsubishi’s role in supporting its partner’s expanding lineup.
Japanese media report Honda will sell a rebadged Mitsubishi Triton from 2028, a move that adds product outside China as Honda's sales there collapse.
