Japanese automaker Honda is set to introduce a rebadged Mitsubishi Triton to its lineup starting in 2028, marking its first new vehicle launch outside China in years. The move comes as Honda’s sales in China—once a key market—continue to decline sharply. By rebranding the Triton, Honda aims to expand its product offerings beyond its struggling domestic market while leveraging Mitsubishi’s established platform. Industry analysts suggest this could signal broader shifts in Honda’s global strategy amid shifting automotive trends.
Japanese media report Honda will sell a rebadged Mitsubishi Triton from 2028, a move that adds product outside China as Honda's sales there collapse.
