Honda's Struggles in China and Electric Vehicle Market Take Center Stage in Boardroom Drama In a shocking turn of events, retired Honda executives have publicly lambasted CEO Toshihiro Mibe, placing the blame squarely on his shoulders for the automaker's woes in China and its failed foray into the electric vehicle (EV) market. Former CEO Nobuhiko Kawamoto, who has a deep understanding of Honda's inner workings, has gone so far as to call for Mibe's resignation, a move that was ultimately rejected by the company's board of directors in April. The decision to stand behind Mibe has raised eyebrows, particularly given Honda's struggles to gain traction in the highly competitive Chinese market and its failed EV bet, which has left investors wondering if the company's leadership is out of touch with the changing landscape of the automotive industry.


Retired Honda executives blamed CEO Toshihiro Mibe for the automaker's struggles in China and its failed EV bet. Former CEO Nobuhiko Kawamoto told Mibe to resign in April, but Honda's board backed him ...