How Jaguar Land Rover plans to grow in U.S. to match size of its entire global operation

"Jaguar Land Rover (JLR) CEO PB Balaji has revealed that North America has emerged as the most lucrative market for the British automaker, accounting for its highest profits. In a bid to capitalize on this success, Balaji has set his sights on a significant expansion of sales in the United States, with a range of new models and improvements on the horizon. The company plans to introduce new variants of its iconic Defender model, as well as launch a series of electric vehicles (EVs), in a move that is expected to strengthen its market position and appeal to environmentally conscious consumers. As JLR seeks to boost its U.S. presence, it will also focus on enhancing the quality of its vehicles to meet the high expectations of American buyers."

JLR CEO PB Balaji says North America generates the highest profits for the automaker and plans to grow U.S. sales significantly. New Defender variants, EV launches, and quality improvements are ...