Hyundai is set to expand its global lineup with over 100 new or updated models within the next four years, marking a significant shift in its product strategy. The automaker is entering previously unexplored segments, including body-on-frame trucks and light commercial vehicles, as part of its growth plans. This move signals a broader push into commercial and utility-focused markets beyond traditional passenger cars. Industry observers will watch closely to see how these additions reshape Hyundai’s competitive position.


Hyundai will launch 100-plus new or refreshed models globally over the next four years, entering new segments including body-on-frame trucks and light commercial vehicles.