"Ford Takes the Road Less Traveled: Unveiling the Boulder Concept at the New York Auto Show Automotive enthusiasts, get ready to take a closer look at the latest creation from Ford - the Boulder concept. Unveiled at the New York International Auto Show, this rugged off-road-capable SUV showcases the brand's vision for a body-on-frame design. The Boulder concept is a significant departure from Ford's current lineup, which has largely focused on unibody construction. With its bold and aggressive design, the Boulder concept is poised to spark interest in the off-road community and leave fans wondering if this is a glimpse into the future of Ford's SUV lineup."
The brand unveiled its body-on-frame vision with the Boulder concept, an off-road-capable SUV, at the New York International Auto Show.