"General Motors Unveils the Future of Off-Road Capability with Boulder Concept. At the 2023 New York International Auto Show, the American automaker showcased its vision for a body-on-frame SUV designed to take on even the toughest terrain. The Boulder concept is a significant departure from traditional crossovers, boasting a rugged, off-road-capable design that promises to deliver unparalleled performance and versatility. With its bold styling and advanced technology, the Boulder concept is set to spark excitement among outdoor enthusiasts and off-road enthusiasts alike."
The brand unveiled its body-on-frame vision with the Boulder concept, an off-road-capable SUV, at the New York International Auto Show.