Hyundai is taking steps to revamp its customer service experience at its 861 U.S. dealerships, a move aimed at reversing years of underwhelming results in customer satisfaction surveys. The South Korean automaker has consistently ranked near the bottom in J.D. Power's annual dealership satisfaction rankings, a trend that has threatened to tarnish its reputation for building high-quality vehicles. To turn things around, Hyundai is launching a series of programs designed to enhance the overall service experience, including training for dealership staff and investments in cutting-edge technology to streamline maintenance and repairs. By addressing these long-standing issues, Hyundai hopes to win back the loyalty of its customers and cement its position as a leader in the competitive automotive market.
Hyundai is rolling out programs to elevate and improve service at its 861 U.S. dealerships, years after placing near the bottom of JP Power's customer service satisfaction surveys.
