Hyundai's Bid to Revamp Dealership Experience: A New Era for Customer Satisfaction In a move to shake off its reputation for subpar customer service, Hyundai is launching a comprehensive initiative to elevate the experience at its 861 U.S. dealerships. The South Korean automaker's efforts come after years of struggling to meet customer expectations, with its dealerships consistently ranking near the bottom of JP Power's annual customer service satisfaction surveys. Hyundai's new programs aim to address long-standing issues, including long wait times, inadequate communication, and a lack of transparency in the sales and service processes. By investing in dealership upgrades and staff training, Hyundai hopes to regain customer trust and solidify its position in the competitive US market.
Hyundai is rolling out programs to elevate and improve service at its 861 U.S. dealerships, years after placing near the bottom of JP Power's customer service satisfaction surveys.