Hyundai is taking a major step towards revamping its customer service experience in the United States, following years of criticism for falling short of expectations. The South Korean automaker has announced plans to implement new programs at its 861 U.S. dealerships, aimed at elevating and improving the overall service experience for its customers. According to recent surveys, Hyundai has consistently ranked near the bottom of customer satisfaction rankings, a stark contrast to its growing popularity and sales figures. As the company looks to regain its footing in the highly competitive U.S. market, these initiatives could be a crucial test of its commitment to delivering a top-notch customer experience.
Hyundai is rolling out programs to elevate and improve service at its 861 U.S. dealerships, years after placing near the bottom of JP Power's customer service satisfaction surveys.