Mahindra, India's leading automaker, is shifting its focus towards electric vehicles (EVs) and pickups as part of its ambitious global expansion plans. In an exclusive interview with Nikkei Asia, Anish Shah, CEO of Mahindra & Mahindra, revealed the company's intention to capitalize on the growing demand for eco-friendly transportation and rugged off-road vehicles. With a significant investment in EV technology, Mahindra aims to establish itself as a major player in the global EV market, while its pickup segment is expected to benefit from the increasing popularity of utility vehicles worldwide. As the Indian automaker looks to expand its footprint in international markets, its EV and pickup strategies are set to play a crucial role in its success.
India's Mahindra looking to EVs, pickups in global push: autos CEO Nikkei Asia
