Jeep’s bold Twelve 4 Twelve initiative kicked off last year with a pledge to unveil a fresh Wrangler concept or model on the 12th of every month for an entire year, marking the brand’s 85th anniversary. The program aims to showcase innovation and excitement around the iconic Wrangler lineup through a steady stream of surprises. Fans of off-road vehicles and automotive enthusiasts are eagerly anticipating each monthly reveal. Whether the focus is on design, technology, or performance, the campaign promises to redefine how Jeep engages with its audience.


Jeep's ambitious Twelve 4 Twelve program began last November with a promise: Jeep is going to reveal a new Wrangler buzz model on the 12th of each month for a year in celebration of its 85th ...