South Korean automaker Kia is setting its sights on a major milestone in the US market, with ambitious plans to boost annual sales to over 1 million vehicles by 2030. To achieve this goal, Kia is gearing up to significantly expand its crossover lineup, targeting a broader range of consumers with more options. The company is also eyeing entry into new segments, including the highly competitive midsize pickup market, where established players like Ford and Chevrolet currently dominate. Additionally, Kia is counting on the growing popularity of hybrid and electric vehicles to drive sales, as the US market continues to shift towards more environmentally friendly options.
Kia aims to increase annual U.S. sales to just over a million by 2030. To get there, the automaker plans to expand its crossover lineup, enter new segments, including midsize pickups, rely on hybrids ...
