"FTC Cracks Down on Dealers' Online Pricing Transparency" In a move to increase transparency in the automotive market, the Federal Trade Commission (FTC) is taking aim at dealerships' online pricing practices. The regulatory body is now scrutinizing advertised vehicle prices on third-party websites, such as Cars.com and CarGurus, and is holding dealerships accountable for the accuracy of their listings on these platforms. As a result, dealerships may face consequences if their prices are found to be misleading or deceptive. This development could have significant implications for the way car buyers research and purchase vehicles online, potentially leading to greater price transparency and a more level playing field for consumers.
The Federal Trade Commission is watching dealers' advertised vehicle prices and says stores are responsible for their listings on third-party sites. However, vendors such as Cars.com and CarGurus have ...
