BMW is making a bold claim about its upcoming electric M model, promising a sonic experience that will rival its high-performance gas-powered counterparts. According to the German automaker, the electric M will feature an "emotional" sound that will be designed to evoke the same thrill and excitement as the roar of a traditional M engine. This move marks a significant shift in the industry, as many electric vehicles have been criticized for their dull, unnatural sound. With the introduction of this new sound design, BMW aims to change the way people perceive electric performance and create a more immersive driving experience.
Listen: BMW Swears Its First Electric M Will Have 'Emotional' Sound CarBuzz