Automotive giant Stellantis is exploring strategic collaborations with Chinese tech firm Huawei and automaker JAC Group as part of efforts to turn around its struggling luxury brand Maserati, which reported a €198 million loss last year. The potential partnerships could bring advanced technology and manufacturing expertise to revitalize the brand’s global competitiveness. Industry analysts suggest such moves reflect broader industry trends toward cross-border alliances to offset declining sales in traditional markets. Details on how these partnerships might reshape Maserati’s product strategy or financial outlook remain unclear.
Stellantis is said to be seeking Chinese partnerships with Huawei and JAC Group to revive Maserati, which lost €198 million in 2025.
