Automaker Stellantis is maximizing efficiency by retrofitting half of its North American vehicles at eight specialized factory centers near production sites, creating a profitable secondary revenue stream while easing pressure on dealership service departments. The strategy allows for bulk modifications and maintenance without disrupting retail service operations, a model that industry analysts suggest could serve as a blueprint for competitors like Toyota. By centralizing post-production work, the company reduces costs and streamlines logistics, potentially setting a new standard for automotive manufacturing and aftermarket services. The approach highlights how automakers can leverage underutilized capacity to boost profitability beyond traditional sales channels.
Stellantis upfits 55 percent of North American vehicles at eight factory centers near assembly plants, generating profit while keeping dealership service bays free. Toyota should follow.