Oxford University researchers have teamed up with electric vehicle manufacturer Polestar to explore the emotional and sensory experience of driving electric cars, focusing on how acceleration and sound contribute to driver enjoyment. The study aims to measure the thrill and excitement associated with electric vehicles, particularly in high-performance models, by analyzing driver reactions to rapid acceleration and the distinctive sounds of electric motors. Unlike traditional internal combustion engines, electric cars offer a quieter yet dynamic driving experience, prompting scientists to investigate whether this shift affects the overall driving pleasure. The findings could influence future vehicle design and the marketing of electric cars by highlighting what makes them appealing beyond just environmental benefits.


Oxford University and Polestar put electric car thrills to the test  The Independent