Ram Set to Launch Third Major Pickup Line in U.S. Market In a move that's expected to shake up the highly competitive American pickup truck market, Ram is gearing up to launch its third major pickup line in the country. Following the success of its full-size Ram trucks and a planned midsize truck, the automaker is poised to introduce a new model that will cater to a specific segment of buyers. Industry insiders speculate that the new truck will offer a unique combination of features, capabilities, and pricing that will set it apart from its existing lineup and rival models from other manufacturers. With its sights set on dominating the U.S. pickup truck market, Ram is likely to generate significant buzz with the launch of its latest offering.
It will become Ram’s third major pickup line sold in the U.S. after the full-size Ram and a planned midsize truck.
