Luxury car buyers in China are in for a rare treat as Range Rover dealerships are discounting their Internal Combustion Engine (ICE) models by as much as half their original price. The drastic price slash is a direct result of slumping demand for ICE vehicles in the country, where electric vehicles (EVs) have become increasingly popular. As China continues to push for cleaner and more sustainable transportation options, consumers are opting for eco-friendly EVs over traditional ICE-powered vehicles. With Range Rover's iconic brand reputation and high-end features, these discounted models are likely to attract a significant number of buyers looking for a premium driving experience at a fraction of the usual cost.
Range Rovers sell for half price in China as ICE demand slumps Automotive News