Carvana’s shift to a leaner, tech-driven model for selling new vehicles—featuring heavily automated operations, minimal staffing, and direct home delivery—is sparking debate among traditional dealers and industry analysts. The company’s seven newly opened Stellantis dealerships serve as a test case for whether its streamlined approach can compete with conventional showroom experiences. Critics question whether the model sacrifices personal service, while supporters highlight its potential to cut costs and expand accessibility. The strategy could reshape the auto retail landscape if it gains traction.
Carvana's seven Stellantis stores are drawing close attention from dealers and analysts as the digital retailer's new-vehicle strategy, with fewer staff, AI-driven automation and home delivery, comes ...