Carvana’s expansion into physical retail with seven Stellantis dealerships is sparking debate among industry observers, as the online-only automaker shifts toward a hybrid model blending high-tech automation and minimal staffing. The move marks a rare foray into brick-and-mortar sales, raising questions about whether the company can replicate its digital efficiency in showrooms while maintaining its cost-cutting, AI-driven approach. Analysts are closely watching how this strategy balances convenience—like home delivery—with traditional dealership expectations, particularly as Carvana tests whether its lean operations can scale beyond its core online business. The experiment could reshape the auto retail landscape if it proves sustainable.
Carvana's seven Stellantis stores are drawing close attention from dealers and analysts as the digital retailer's new-vehicle strategy, with fewer staff, AI-driven automation and home delivery, comes ...
