Electric vehicle manufacturer Rivian has announced plans to establish a retail hub in Houston, utilizing a former Hooters location. The move marks the company’s expansion into the Texas market, aiming to strengthen its presence in a key automotive hub. The decision highlights Rivian’s strategy to blend outdoor adventure branding with urban retail accessibility. Details on the hub’s opening timeline and specific offerings remain under wraps for now.
Rivian confirms plan to open Houston retail hub at former Hooters site The Business Journals
