Saudi Arabia’s state-backed automotive company Ceer has introduced its first electric vehicles, marking a strategic push to establish the kingdom as a dominant force in the regional automotive market. The move aligns with broader efforts to diversify the economy beyond oil and position Saudi Arabia as a key player in the global shift toward electric mobility. With plans to expand production and innovation, the initiative signals a major step toward reducing reliance on traditional fuel-based industries. Industry analysts suggest the launch could reshape competition in the Middle East’s growing EV sector.
Saudi’s Ceer unveils first EVs in bid to build regional auto powerhouse The Mighty 790 KFGO
