Volkswagen Group is reassessing the future of Seat as its performance brand Cupra gains momentum, raising concerns among Spanish unions about potential job losses at the Martorell plant, where the automaker employs thousands. The review comes amid shifting priorities within the group, with Cupra’s growing market presence possibly influencing decisions on Seat’s long-term viability. Unions have warned that discontinuing the mass-market brand could threaten the livelihoods of workers at the facility. The move highlights broader challenges in the automotive industry as manufacturers adapt to changing consumer preferences.
Volkswagen Group says Seat's future is under review as Cupra gains traction. Spanish unions warn that discontinuing the mass-market brand risks jobs at the Martorell plant, which employs 12,000 people ...