Stellantis has reshuffled key leadership roles in Europe, appointing a former Renault executive to oversee its marketing strategy and lead the Fiat and Lancia brands. The move comes as the automaker also names a new head for Jeep in the region, marking a strategic realignment of its European brand portfolio. The appointments signal a push to strengthen brand identities amid evolving consumer preferences and market competition. Industry observers will watch how these changes impact Stellantis’ positioning in a crowded and fast-changing automotive landscape.
Arnaud Belloni leaves Renault to become Stellantis Europe marketing boss and head of the Fiat and Lancia brands. Xavier Peugeot will lead Jeep in the region.