Maserati Looks to Strengthen Partnerships with New Strategic Approach In a bid to revitalize its luxury brand, Maserati is seeking to build stronger partnerships with external companies, according to Stellantis CEO Antonio Filosa. The Italian automaker, known for its sleek and powerful vehicles, is now open to collaborating with partners who can bring cutting-edge technology, innovative development, and fresh ideas to the table. This shift in strategy marks a significant departure from Maserati's traditional approach, where the company has historically relied on its in-house expertise to drive innovation. As the luxury car market continues to evolve, Maserati's willingness to partner with external companies could be a key factor in its future success.
Stellantis CEO Antonio Filosa said partners can "bring technology, development and excellent ideas for the brand." (MASERATI) ...