"Slow Start for Subaru's Solterra in Canada: Sales Numbers Reveal Mixed Results Subaru's electric SUV, the Solterra, has gotten off to a sluggish start in the Canadian market, with a total of 1,170 units sold in the first six months of 2026. According to data from the Automotive News Research & Data Center in Detroit, the Solterra's sales performance has been relatively flat compared to the same period last year. Despite the growing demand for electric vehicles, Subaru's efforts to tap into this market may be facing some challenges. With the increasing competition in the Canadian electric SUV segment, it remains to be seen whether the Solterra can gain momentum in the coming months."


Subaru sold 1,170 Solterras in Canada in the first six months of 2026, according to the Automotive News Research & Data Center in Detroit. Performance was relatively flat against the same period of ...