Subaru's Electric Vehicle (EV) Plans Hit the Brakes: A Slumping US Market Takes Its Toll Automaker Subaru has reportedly put its plans to launch four new electric vehicles in the US on hold, citing a decline in sales and market demand. The Japanese brand had been investing heavily in its EV lineup, aiming to electrify its entire range by 2025. However, a struggling US market has forced Subaru to reassess its strategy, sparking concerns about the future of its EV ambitions. As the global automotive industry continues to grapple with shifting consumer preferences and economic headwinds, Subaru's decision to put its EV plans on ice raises questions about the long-term viability of its electrification efforts.


Subaru puts four EVs on ice amid US slump  The Cool Down