Japan’s top-selling imported vehicle in the first half of this year was Tesla’s Model Y, manufactured in China, according to new trade data. The electric SUV’s strong performance reflects shifting global supply chains and growing demand for affordable, high-tech vehicles in the Japanese market. Analysts note the trend underscores both Tesla’s expanding global footprint and the increasing role of Chinese production in shaping automotive imports worldwide. The figures highlight how consumer preferences and geopolitical factors continue to reshape Japan’s car import landscape.


The Model Y, built in China, was Japan's most imported car in the first half of 2026.