Japan’s top-selling imported vehicle in the first half of this year was the Tesla Model Y, manufactured in China, according to new trade data. The electric SUV’s strong performance reflects shifting global supply chains and growing demand for affordable, high-tech vehicles in the Japanese market. Analysts note the trend underscores how Chinese production hubs are increasingly influencing automotive imports worldwide. The figures highlight Tesla’s expanding reach beyond its traditional strongholds, particularly as local and foreign automakers adapt to evolving consumer preferences.
The Model Y, built in China, was Japan's most imported car in the first half of 2026.
